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TRENDS 2024: COLORS AND SHADES OF THE YEAR

10.01.2024
109

Every new year and new season brings changes that will impact our clothing choices. This period is a good time to review our wardrobe and decide which items to keep and which ones to set aside. Observing the fashion shows of famous brands, we can see that some trends from the previous year, especially those related to color, maintain their popularity and evolve. It allows for a fresh integration of fashionable shades into outfits and more enjoyment of beloved items.

In 2024, we will witness the sustaining of trends and their reinterpreted interpretation, opening up opportunities for creative combinations of shades and textures. Let’s explore the trending colors presented in the collections of famous brands and how they can be used in our looks.

TRENDS 2024: COLORS AND SHADES OF THE YEAR
LUCY dress

(Українська)

ВІДТІНКИ ЧЕРВОНОГО

Маємо для вас гарну новину, якщо ви полюбляєте червоний і вже встигли, на хвилі його популярності у 2023, придбати речі цього кольору. Актуальність відтінків червоного зберігається в новому році. У весняних колекціях яскраві відтінки кольору представлені у Ferragamo і CHLOÉ, а більш темні та з домішками коричневого можна побачити в показах Gucci та Saint Laurent.

Якщо ви тільки плануєте урізноманітнити гардероб, додавши до нього одяг яскраво-червоного чи бордового кольору, бренд O.TAJE пропонує вам низку цікавих моделей светрів, суконь, топів та гольфів.

KELLY scarf

SHADES OF GREEN

The most relevant shades of green in 2024 will be forest green and pistachio. The latter was noticed in many collections of leading fashion brands such as BOTTEGA VENETA and GUCCI. A more natural, khaki-like shade was present in the shows of ERDER and JW ANDERSON.

If you’re looking for items in the current shades of green that will seamlessly fit into your wardrobe and add freshness to your spring looks, find them in the O.TAJE catalog.

CHOCOLATE

If bright colors aren’t to your liking, but you still want to wear fashionable shades, choose brown. The trendiest chocolate tone will be an excellent base for your outfits. It was spotted in the shows of ACNE STUDIOS, LOEWE, MAX MARA, and many other iconic brands.

In the O.TAJE catalog, you can find dresses, cardigans, and sweaters in the trendy chocolate shade.

WHITE AND GRAY

Let’s not forget about basic colors like gray and white. Steel and snowy shades of these colors will be relevant in 2024. They can be seen, for example, in PRADA and FENDI.

O.TAJE offers everyday and festive items in white, as well as dresses, sweaters, and skirts in various shades of gray.

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